What is the Fulfilment By Amazon (FBA) Service?

If you have set up an Amazon account to sell your products through, you will no doubt have come across the ‘FBA’ service; a service Amazon is heavily promoting of late. FBA stands for Fulfillment by Amazon and is regarded as one of the most advanced fulfilment networks in the world.

In short, the FBA service allows sellers to increase domestic and global online sales by giving them access to Amazon’s award-winning fulfilment resources. Basically, sellers can send their products to Amazon, seeing Amazon take on the responsibility of picking, packaging and delivering the products. As part of this outsourcing service, Amazon will also take on various customer service responsibilities, allowing sellers to concentrate on getting those all-important sales in and ensuring stock levels are high enough to cater to demand.

What’s more, when utilising this service, sellers can promote more competitive deals. This is due to the fact that FBA sellers’ products often qualify for Amazon Prime and FREE Delivery and many other benefits. So, if you are looking to drive up your sales numbers, broaden your reach and enjoy prime placement on Amazon, this is the way to do it.

Getting stock to Amazon

In order for Amazon to offer all of these FBA advantages, Amazon first needs to receive the delivery of your stock; a process that is a tad more complex than you may think.

This is because there are many guidelines and requirements surrounding this process. From stock limits and packaging requirements to labelling and inventories, Amazon is very particular about how, when and in what fashion they will accept sellers’ items.

This is where the idea for Let’s Fulfil came from. Here at Let’s Fulfil, we take delivery of your stock first, preparing your items in line with Amazon requirements. This ensures your items will not be turned away and you can utilise the FBA service in its entirety.

To discuss the many ways in which we at Let’s Fulfil can help your business, get in touch at your earliest convenience.

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